Everyone is Staffing Up

Over the next few weeks you’ll hear that this candidate or that candidate is staffing up.  Their firing of staff for a run at the White House is a sign that they are going to do it.  In the long run this means very little.  Consultants can do good things but they aren’t miracle workers.  In the end it all comes down to the candidate.  Their style and ability permeates the entire campaign and ultimately propels them to victory or defeat.

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